Tag: UX

Building rapport in user testing

Building rapport

Tips for getting high-quality feedback from research participants

Case study: Location-based apps

Fowlam worked with users and stakeholders to design and develop two location-based apps for the University of Nottingham.

Beware the UX unicorn

User research can be carried out by UX designers but should it?

How much user research is enough?

How much user research is enough?

Fowlam’s CRO, Michael Brown, has a PhD in user centred design and has worked in the field of user research for over ten years. Here he discusses how much user testing to include on a project.

Cognitive Bias: allowing for human fallibility in user research

Cognitive Bias: allowing for human fallibility in user research

Cognitive bias can stand in the way of effective user research. Learn what it is and how to deal with it.

Study design: the key to effective user research

Study design: the key to effective user research

A well-designed user research study can be a goldmine of design ideas and insights.

What is user research?

User research is the key to great products